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Brexit: Burberry's Christopher Bailey sees 'enormous' potential

From BBC - September 14, 2017

The potential of a post-Brexit Britain is "enormous", according to Christopher Bailey, the chief creative officer of British luxury brand Burberry.

But he told the BBC he hoped an anti-immigration climate would not endanger the UK's "thriving creative culture".

"Being able to share ideas, to collaborate with people from other cultures and countries, is fundamental to any creative business," he said.

Mr Bailey was chief executive of Burberry until recently.

He returned to a more creative role in July, handing the chief executive reins to Marco Gobetti.

'Creatively nourishing'

"The possibilities and the potential for growth, both locally here in the UK and overseas, is enormous," Mr Bailey said in an interview with BBC Radio Four's Today Programme.

"I think the Britishness resonates globally," he said.

Burberry is considered by many to be the quintessential British brand, thanks to the resilient popularity of its check scarves and trench coats, that consumers abroad regard as a classic British look.

Mr Bailey described London as "an energy hub for the creative industries" and he said the UK boasted the best design and art schools, attracting people from around the world.

"We have got this creatively nourishing country that people want to feed off," he said.

Flying the flag

Yorkshire on hold

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