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Victoria Beckham fashions £30m investment

From BBC - November 27, 2017

An investment firm is putting 30m into Victoria Beckham Limited, the fashion brand founded by the former Spice Girl in 2008.

The cash from NEO Investment Partners will allow the firm to expand its operations.

Victoria Beckham, the label's creative director, said NEO understood her wish for the business to remain independent.

The deal valued her firm at 100m, according to the Business of Fashion website.

Victoria Beckham Limited is part of Beckham Brand Holdings, owned by Victoria and David Beckham and Simon Fuller's XIX Entertainment.

NEO, a private equity firm also founded in 2008, backs brands including the interior design group Tom Dixon, menswear group AMI Paris and bakery chain Paul.

David Belhassen, its founder and managing director, described Victoria Beckham as "one of the most exciting entrepreneurs" he has worked with.

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